Tom Petty’s “Love Is A Long Road” featured on the anticipated first trailer for Grand Theft Auto VI which has already been viewed over 144 million times and resulted in an increase of over 13,000% in streams.
After previously using Petty’s “Runnin’ Down A Dream” for GTA: San Andreas in 2004 (which Tom loved), the newest trailer from the series reveals a Petty easter egg in the form of a “Petty Forever” sticker using the colour scheme from the Full Moon Fever album cover art.
The reaction has been overwhelmingly positive — with fans referencing the beauty of the song and the title marrying seamlessly into a number of themes: the street-level setting, Tom Petty’s native Florida, and of course, the long road of love